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Graas
Dec 23, 20246 min read
How Misunderstanding Gross vs. Net Revenue Could Be Hurting Your eCommerce Profits
Tracking revenue growth in eCommerce is a direct indicator of your business’s health. Many companies have faltered because they failed to...
Graas
Nov 8, 20245 min read
Turn eCommerce Traffic Into Conversions With Predictive Analytics
Businesses that use data-driven marketing strategies experience 20% more return on marketing investment (MROI) compared to those that...
Graas
Nov 4, 20245 min read
Is High Ad Spend With a High Conversion Rate a Bad Thing? Understanding the Balance
Ads are essential tools for driving traffic and sales for eCommerce businesses. It’s commonly believed that higher ad spend will...
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