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Predictive Models for data-driven decisions that optimize marketing, pricing and inventory

Forecast

eCommerce business challenges

  • Unsure how to optimize your ad spend across channels? 

  • Want to understand the impact of pricing and promotions on your sales?

  • Struggling to predict demand and plan inventory for sales peaks and valleys? 

  • Finding it difficult to adapt quickly to changing market conditions?

At Graas, we specialize in helping eCommerce companies transform uncertainty into opportunity through AI-powered predictive models.


 

Forecast – Leverage historical data to answer 'what-if' scenarios and optimize your marketing, pricing, and inventory decisions.

The cost of uncertainty in eCommerce

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Cost of
Traffic

10-40% of revenues spent on ads with unclear ROI, leading to wasted marketing budgets and missed growth opportunities.

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Pricing & Promotions

70% of GMV comes from 30% of products.

Mega sale days account for 40% of yearly GMV, making optimization critical for profitability.

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Inventory Management

Balancing stockouts 
vs overstock directly impacts working
capital and customer satisfaction.

How Forecast transforms your decision-making

  • From scattered ad spending to optimized budget allocation for higher ROI.

  • From guesswork pricing to data-driven price elasticity models that balance growth and profit.

  • From reactive promotions to strategically designed campaigns with predictable impact.

  • From inventory imbalance to optimized stock levels that preserve capital while ensuring availability.

What we deliver

Predictive
Models
  • Tailored forecasts for GMV

  • SKU-level demand trends

  • Channel-wise predictions

Sensitivity
Dashboards
  • Price vs Sale

  • Ad Spend vs Sale 

  • Promotions vs Sale

What-If
Simulations
  • Test pricing strategies

  • Evaluate promotion scenarios
     

  • Optimize ad spend allocation

See the power of Forecast in action

Our models provide specific, actionable insights that drive measurable business results.

Below is a sample of how Forecast helps optimize ad spend across channels and categories:

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This simulation shows how a 10% change in ad spend would impact sales across different channels, categories, and days - allowing you to make precise budget allocation decisions.

Demand Forecast

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Revenue Forecast

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Ready to Forecast your data?

Which dashboards are you interested in? Required

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