Product / SKU Analytics
Product intelligence for smarter decisions
Graas' product analytics tool helps you understand what your customers want. Learn which products are popular, improve your marketing and product selection, manage your stock better, and make smarter choices.
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View product data from all your marketplaces and direct-to-consumer (D2C) channels in one place.
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Get a clear view of parent and child SKU data, helping you understand product performance on a granular level.
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Access crucial SKU-level data like GMV, orders, quantity sold, discounts, cancellations, traffic data, ads data and more.
Use product analytics to grow your store and stay ahead of the competition.
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Your key to eCommerce success
Improved Inventory Management
Keep track of product performance, ensuring better forecasting, reduced overstocking, and minimized stockouts.
Enhanced Product Assortment
Understand SKU performance across locations and groups so you can tailor product mixes for each market or channel.
Increased Sales and Profitability
Identify top-performing SKUs, so you can focus on stocks and promotions, and clear out or discontinue unprofitable items.
Market Trend Identification
Uncover emerging trends in customer preferences, so you can adapt faster and stay ahead of competitors.
Targeted Marketing and Promotions
Create targeted campaigns, promoting products that resonate with specific customer segments based on past purchase behaviour.
Improved Decision Making
Make smarter decisions regarding product launches, discontinuations, and pricing adjustments based on real-time data.
Error Prone
The manual process of collecting and consolidating data is prone to errors.
Consistency & Accuracy
Difficult to maintain consistency in formats, align terminology and ensure accuracy.
ABC Analysis
Learn which products contribute to what percentage of revenue so you can make informed decisions about inventory, marketing strategies, and resource allocation. By understanding which items are driving your sales, you can optimize your product mix, focus on high-performing products, and ultimately increase profitability.
Unlock your product potential with AI powered analytics
Hero Products
Standout items in your catalog, consistently delivering top-notch performance. Focus on them so you can maintain your position.
High Potential Products
Rising stars within your lineup who show promise. Refine your marketing and promotions strategy so they become key contributors.
Low Performer Products
Products that have seen some interest from buyers, but they not actually resulted in sales. Focus on improving your conversions.
